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How to Utilize and Take Advantage of B2B Call Tracking

How to Utilize and Take Advantage of B2B Call Tracking

Previously, we discussed call tracking platforms and how they function at various organizations. We also briefly listed why you should use t... Read More

Call Tracking Platforms: What Are They and Are They Right for Your B2B Organization?

Call Tracking Platforms: What Are They and Are They Right for Your B2B Organization?

If you think call tracking platforms are only used by call centers to record calls and monitor their performance, you may be in for a nice s... Read More

How B2B Conversion Funnels Can Lead to Effective Customer Journeys

How B2B Conversion Funnels Can Lead to Effective Customer Journeys

Of course you want a website with engaging, high-quality content that attracts a steady stream of visitors. But have you wondered how your b... Read More

How to Use Hashtags… Without Looking Silly

How to Use Hashtags… Without Looking Silly

Hashtags are a critical part of every social media strategy. Whether you’re planning a Facebook or Twitter campaign for your B2B organizatio... Read More

2021 Social Media Trends You Can’t Ignore

2021 Social Media Trends You Can’t Ignore

The ever-evolving social media platforms are always buzzing with new algorithms and features. However, these rapid changes pose several chal... Read More

Understanding and Using Social Media Algorithms

Understanding and Using Social Media Algorithms

If you think social media (for business purposes) is only about sharing pictures and posts, you’re wrong. Different social media platforms d... Read More

7 Ways to Use Automated SMS in Sales Processes

7 Ways to Use Automated SMS in Sales Processes

We previously discussed the benefits of automated SMS  for businesses and listed popular SMS tools. Now, we’re going to dig deeper and look ... Read More

Should Your Sales Processes Include Automated SMS?

Should Your Sales Processes Include Automated SMS?

Today, many buyers prefer receiving texts vs. phone calls. It’s why so many sales teams are using automated text messages (automated SMS) to... Read More

What Are Business Integrations & How Can They Help Your Organization?

What Are Business Integrations & How Can They Help Your Organization?

Are you sick of having to copy your data from one location and paste it into another? Do you find it cumbersome to export data from one file... Read More

Unique B2B Marketing KPIs You Should Be Leveraging

Unique B2B Marketing KPIs You Should Be Leveraging

There is a world of difference between consumer-focused marketing and marketing campaigns targeting business decision makers. If you’re a B2... Read More