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How B2B Conversion Funnels Can Lead to Effective Customer Journeys

How B2B Conversion Funnels Can Lead to Effective Customer Journeys

Of course you want a website with engaging, high-quality content that attracts a steady stream of visitors. But have you wondered how your b... Read More

How to Use Hashtags… Without Looking Silly

How to Use Hashtags… Without Looking Silly

Hashtags are a critical part of every social media strategy. Whether you’re planning a Facebook or Twitter campaign for your B2B organizatio... Read More

2021 Social Media Trends You Can’t Ignore

2021 Social Media Trends You Can’t Ignore

The ever-evolving social media platforms are always buzzing with new algorithms and features. However, these rapid changes pose several chal... Read More

Understanding and Using Social Media Algorithms

Understanding and Using Social Media Algorithms

If you think social media (for business purposes) is only about sharing pictures and posts, you’re wrong. Different social media platforms d... Read More

7 Ways to Use Automated SMS in Sales Processes

7 Ways to Use Automated SMS in Sales Processes

We previously discussed the benefits of automated SMS  for businesses and listed popular SMS tools. Now, we’re going to dig deeper and look ... Read More

Should Your Sales Processes Include Automated SMS?

Should Your Sales Processes Include Automated SMS?

Today, many buyers prefer receiving texts vs. phone calls. It’s why so many sales teams are using automated text messages (automated SMS) to... Read More

What Are Business Integrations & How Can They Help Your Organization?

What Are Business Integrations & How Can They Help Your Organization?

Are you sick of having to copy your data from one location and paste it into another? Do you find it cumbersome to export data from one file... Read More

Unique B2B Marketing KPIs You Should Be Leveraging

Unique B2B Marketing KPIs You Should Be Leveraging

There is a world of difference between consumer-focused marketing and marketing campaigns targeting business decision makers. If you’re a B2... Read More

B2B Marketing KPIs — A Detailed Guide

B2B Marketing KPIs — A Detailed Guide

Whatever funds you allocate for marketing your business, it’s for naught unless you measure the progress of your marketing initiatives. It’s... Read More

B2B Instagram: Should it Be a Part of Your Social Media Marketing Strategy?

B2B Instagram: Should it Be a Part of Your Social Media Marketing Strategy?

 Do you have a B2B Instagram strategy? Or any social media strategy for that matter? Read More