Blog

Late at night, when I’m unwinding from the day, I love to flip through magazines and study well-designed full-page ads. The catchy headlines... Read More

Several years ago, a client acquired one of their competitors. We were responsible for executing the email announcements. Notifying our clie... Read More

A few weeks ago I received a small box in the mail. I didn’t recognize the sender's name or address but there was nothing suspicious-looking... Read More

Here in early 2017, I was contacted by three clients asking about mobile ad marketing using geofencing advertising. Apparently there is a ma... Read More

One of our clients manufactures brand/product identification (e.g., components for displays, overlays, decals). They serve industries rangin... Read More

My first trip to Las Vegas was in 1998 for a trade show. One night, while thousands of show attendees were eating, drinking, or catching up ... Read More

If you’re a parent, you probably remember an occasion or two when your child said to you, “But everybody’s doing it!” as justification for b... Read More

Even if you don’t know the term Autoresponder, chances are you know the technology. If you’ve ever visited a company’s website, completed a ... Read More