If you’ve ever considered Facebook advertising, you’ve likely heard the following: it’s great for B2C, but not B2B. B2B isn’t customer-centr...
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Why Animated Emails for B2B or B2C are the Perfect Marketing GIF-t
They’re funny, witty, charming, and sometimes downright adorable. A GIF, or Graphics Interchange Format, is an image file that combines mult...
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Understanding – and Conquering – Google AdWords for Small Businesses
You’ve toppled Twitter, felled Facebook, and even slayed SEO. Formidable foes, indeed, but now it’s time to take on the big marketing beast ...
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