If you’ve ever considered Facebook advertising, you’ve likely heard the following: it’s great for B2C, but not B2B. B2B isn’t customer-centr...
Read More
Why Animated Emails for B2B or B2C are the Perfect Marketing GIF-t
They’re funny, witty, charming, and sometimes downright adorable. A GIF, or Graphics Interchange Format, is an image file that combines mult...
Read More
Understanding – and Conquering – Google AdWords for Small Businesses
You’ve toppled Twitter, felled Facebook, and even slayed SEO. Formidable foes, indeed, but now it’s time to take on the big marketing beast ...
Read More